The Business Exchange Swindon & Wiltshire Edition 44: Aug/Sept 2019 | Page 6
BUSINESS NEWS
Cover story
Systemagic celebrates
20 years in business
Twenty years ago, the Systemagic story began
at a small office on Windsor Bridge in Bath.
Two decades later, the IT support firm
has grown in more ways than one with 16
members of staff, over 350 clients, large
4100 sq ft offices in Bradford on Avon, a
base in London, and multiple award wins
under their belts. June 2019 marked the
huge milestone for the company as they
celebrated 20 years of trading. As well as
celebrating with clients, Managing Director
James Eades, who took over the business in
2010 and finished a buy-out in 2015 will be
taking the whole Systemagic team to Center
Parcs this summer for a long weekend as
reward for them hitting industry-leading
levels in response and resolution times.
James said, “The team have worked so hard
over the past 12 months to help us deliver
another year of impressive growth. Coupled
with consistently delivering great customer
satisfaction feedback and 99.9 per cent client
retention. I couldn’t be prouder of them! It’s
only right that they get properly thanked.
Center Parcs will give us the perfect
opportunity to relax and celebrate.”
Priding themselves on their people-
focused approach, all of the services
Systemagic provide are offered on rolling
30-day contract terms to demonstrate a
commitment to consistent customer service,
so these results are key to continuing the
company’s growth.
Systemagic provides IT support, cloud
computing and connectivity solutions to
customers including Norland College,
Whatley Manor, Halsall Construction and
Bath Cats & Dogs Home.
A handful of the Systemagic team, from left to right: James Bunting, Scott Cotterell,
Becky Land, James Eades, Hayley Dixon and Jack Hayward.
“The team have worked so hard over the past 12 months
to help us deliver another year of impressive growth.
Coupled with consistently delivering great customer
satisfaction feedback and 99.9 per cent client retention”
Turn to page 29 to find out 20 Systemagic
facts, including what radio station helps
them close more tech tickets!
Milsted Langdon says SMEs still optimistic about
growth, but there are barriers to overcome
Award-winning accountants Milsted Langdon have said that recent research
shows that small businesses remain confident about their growth, despite
the challenges they face.
Ian Lloyd, General Practice Partner,
Milsted Langdon
The firm, which works with businesses
across the South West and beyond to enhance
their growth prospects, has pointed to the
latest report from Enterprise Nation, which
indicates that 72 per cent of businesses are
confident of growth in the coming year.
The Small Business Barometer, prepared
with the help of Experian and the Institute of
Chartered Accountants in England and Wales
– of which Milsted Langdon is a member –
also found that 65 per cent of SMEs said they
were planning to boost profits by introducing
new products or services to market soon.
The big topic in the news remains the ever-
looming Brexit deadline, but the report shows
that a third of businesses are still exporting
to the EU, with 39 per cent expecting to
export globally over the next six months.
When asked about the performance
of their business, 48 per cent said that
expectations for the year were being met,
while 18 per cent said they had exceeded
their expectations.
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THE BUSINESS EXCHANGE 2019
Of those that reported better than expected
performance, around 75 per cent said that
new clients or business was the main factor,
while nearly a third said that new products
had played a key role.
The value of UK SMEs to the UK economy
must not be underestimated, according to
Milsted Langdon, who pointed to a separate
study which suggests that the UK’s army of
small to medium-sized businesses are now
worth £3 trillion – valuing the average SME at
around £2.9 million.
Ian Lloyd, General Practice Partner at
Milsted Langdon, said, “It’s very promising
that SMEs are optimistic about growth.
We’re seeing more entrepreneurs that want
to scale-up quickly with the aim of selling
much earlier than what historically tended
to happen. Following the exit of a business,
many owners go on to invest in other
ventures. It’s crucial that SME owners work
closely with their accountants and trusted
advisers on both short- and long-term plans,
as well as looking at important issues such
as succession planning.
“The South West is a hotbed of high growth
companies from a range of sectors, from
manufacturing to creative, tech and media,
and despite political uncertainly, our SMEs
are showing resilience and we should take
confidence that there is a keen enthusiasm
to grow.”
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