The Business Exchange Swindon & Wiltshire Edition 39: Oct/Nov 2018 | Page 33

CYBERCRIME TOP OF THE AGENDA AT LATEST BUSINESSWISE OPEN EVENT Business owners from across Swindon and beyond attended a BusinessWise open evening in September to discuss cybercrime and security. Organised by the town’s only independent non-competing referral group, the event is the second where any business owner could attend to network and learn from a guest speaker. At this event the speaker was Benjamin Johns, who works for the Regional Cyber Crimes Unit. The evening was held in partnership with Swindon’s Metro Bank who also provided refreshments and drinks for attendees. Jerry Thornton, BusinessWise chairman, said: “It was an informative, informal evening where guests could find out more about each other, our group and learn about an issue which is increasingly relevant to businesses both large and small. We were thrilled to work with the Metro Bank team who made us feel very welcome.” Guest speaker Ben shared information with the guests about phishing, malware, ransomware and the increasingly sophisticated means being used by cyber criminals to defraud individuals and companies. “We all have to take this subject very seriously,” Ben said. He shared the recent story of a small business owner, who employed 30 people, who cycled into work on a day the owner now calls ‘Black Tuesday’. In an audio message to the guests the business man said: “It was the darkest day of my career as a business owner.” His team found a message on their computers which said they’d been hacked and asking for money. “Every file of every server had been encrypted,” the business owner said. Luckily this business owner had an offsite back-up yet it still took four days to get the business up and running. During the evening, Ben challenged the guests to consider how long their businesses would be ‘offline’ if such a crime affected their systems. Ben told guests if anyone falls foul of a cyber-attack or even receives something which looks suspicious the first step is to call Action Fraud on 0300 123 2040 who will plot a course of action to support the business and seek to bring criminals to justice. BusinessWise members meet at the Jury’s Inn, Swindon on a Friday morning and visitors can attend for free to see if the group suits their needs. In the last year more than £650,000 of business has changed hands between members. For more information call chairman Jerry Thornton on 07811 942050 or follow the BusinessWise Facebook page. Let us help Let us word help spread the spread the word about your business about your business www.businesswise.org.uk www.businesswise.org.uk Member Benefits: Member Benefits: • Not for Profit Organisation • • Not Profit Organisation Fees for re-invested into the group • • Fees re-invested into the group Exclusive business category • • Exclusive business category Opportunities for new business • Opportunities for new business across all sectors all sectors • across Low annual membership fee • Low annual membership fee MEMBER FOCUS Each edition we focus on a BusinessWise member and tell you a little more about who they are and what they do: Name: Lauren Reynolds Business: Honest Marketing Tagline: Be Found. Be Favoured. Years in business: 1st year! A defining trait: An open love for supporting people and seeing them succeed. Lauren grew up working in small businesses and it was after a 3-year stint at Nationwide Building Society she realised how much she valued her work making a positive impact for the people involved. After an intensive two years managing marketing plans and activity for clients of a well-known business coaching franchise, Lauren started Honest Marketing last year and offers business owners a managed service that focusses on data-driven marketing to create lasting results for the business and the team behind it. Lauren focusses on proven activity for businesses with an ethos of ‘we succeed when our clients succeed’. THE BUSINESS EXCHANGE 2018 33