The Business APAC Cloud Disruptors of 2019 Final File_Cloud | Page 14

CLOUD DISRUPTORS
Variforrm is an
established service
provider in the CPaaS
industry, offering world-
class Voice and
Messaging
communication and
Digital marketing
services.
Giridhar Gorantla
Co-founder & Director
are balancing the Variforrm solutions with unique and
powerful features which are cost-effective and best-in-class.
They are stepping towards achieving a contradiction
between low cost and quality. According to Giridhar, the
expansion goals of Variforrm are not driven by the ambition
to grow their footprints but to enhance the existing
solutions with the following features:
1. Economic
The cloud-based simplified telephony solutions are
way ahead of traditional services. These solutions
are cost-effective and save time on clients’
resources.
2. Easy Tracking
Variforrm offers a feature to monitor the efficiency
of the calls and the calls are recorded
automatically to facilitate tracking and records.
3. Privacy
The comprehensive solutions from Variforrm
ensure privacy levels and build rapport for
customer’s contact number privacy. These
solutions also come up with a secure layer for
customer details security.
April 2019
4. Sale Conversions and Lead Generation
With instant communication services by Variforrm,
businesses can reach out to visitors in no time,
subsequently increasing the conversion ratio.The
data of the website visitors further helps to solve
the inquiries in an easy and stable way.
5. Customer Retention
The team of Variforrm has developed an instant
response time and speedy communication process
to help businesses gain customer loyalty.
Finally, the Co-founder of Variforrm explains his thoughts
about upcoming technologies that are likely to disrupt the
tech industry, Giridhar says, “Almost everyone is talking
about IOT these days. Along with IoT—AI, VR/AR, and
block chain technologies are going to dominate the market
for at least next 10 years.”
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