FASHION 83 feature soft GG Monogram coated canvas, green cotton lining, the Double G emblem in polished light gold metal, and the signature Web stripe that boldly defines each silhouette. A highlight of the campaign is the Mini GG handbag, a new design available for preorder online and in store, which reimagines the House’ s signature duffle style in a compact form.
Rooted in the legacy of Guccio Gucci’ s original valigeria creations, the GG Monogram emerges once again as more than a design, it is a living code. A visual signature that adapts, evolves, and endures across time and collections. More than a campaign, this is a study of identity: a GG obsession.
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ISSUE 71 2025 THE ART OF LUXURY