The Art of Luxury Issue 63 2024 | Page 96

A MOMENT WITH WORLDWIDE LUXURY AND FASHION EVENT AGENCY TUFF

Would you mind telling us how this all started for you and why you first wanted to get into the events business ?
We started about 20 years ago by touring in the rock ’ n ’ roll business with major world-known bands . From there , our business evolved and met with fashion and luxury affairs .
What would you say is the key element to the success of your brand and what makes you the go-to company when it comes to organising leading events around the world ?
Our main key of success is that we do only create bespoke events and we do always treat our clients in a unique way . We try to be the most pro-reactive , reactive and creative when it comes to understanding clients ’ expectations .
Out of all the events you work with do you have one specific type of event that is your favourite to organise ?
We are specialized in luxury events ( galas , shows , trunk shows , launches ..)… we do also produce large-scale fundraising events around the globe .
THE ART OF LUXURY ISSUE 63 2024