YACHTS & YACHTING 121 composed by award-winning film score luminary Hans Zimmer .
BMW points the way for innovative concepts driving sustainable mobility .
As the pioneering force behind THE ICON , BMW is once again demonstrating a holistic commitment to sustainable mobility that encompasses not only road transportation but also travel on water . Pooling technological expertise from various fields creates ground-breaking solutions that have people at their heart .
THE ICON also encapsulates a future-facing form of luxury . The innovative craft appeals with its unique design , and it also offers passengers a totally new experience of mobility . Here , amid an exclusive on-board ambience , exquisite comfort converges with a significantly reduced environmental impact .
Innovations from yacht racing enable electrification and decarbonisation on the water .
THE ICON uses a battery-electric drive system to set new standards in its sector in various ways . Up to now , marine electric mobility has been restricted to smaller , slower craft with comparatively little range . And the segment for faster boats with
The innovative project is the result of an in-depth sharing of knowledge between experts from myriad branches of mobility , with the BMW team at the helm . Responsible for the design of THE ICON are the creatives at innovation hub Designworks , a BMW Group subsidiary with studios in Los Angeles , Munich and Shanghai . The development and realisation of the concept was entrusted to boat maker TYDE . And the powerful electric drive system sources its energy from high-voltage batteries supplied by BMW i .
The marine travel experience created through this confluence of talents is accompanied by an exclusive soundtrack
Issue 59 2023 THE ART OF LUXURY