WATCHES & TIMEPIECES
A luxury timepiece
The 45-mm stainless-steel or titanium cases echo the
distinct design, noble materials and refined finishes
of TAG Heuer chronographs, including their signature
facetted lugs, polished and brushed details, a graduated
ceramic bezel, a central rotating crown now flanked by
two functional pushers, a screwed caseback and elegant
bracelet and strap choices in black rubber or steel with a
folding buckle.
The dial features an ultra-legible all-active and flush OLED
touchscreen protected by a scratch-resistant sapphire
crystal. To extend the battery life, the screen alternates
between active and ambient mode, but it always indicates
time. The watch is fitted with a magnetic battery charger
and a bespoke travel pouch.
Make it your own
On the screen, customers can choose between five alwayson
mechanical- or digital- inspired TAG Heuer watch faces,
and can further customise each to match their unique
style and needs.
Taking inspiration from the brand’s timekeeping heritage,
watchmaking expertise and timeless design codes,
the dials include a three-hand version of the Heuer 02
manufacture movement skeletonised dial, a digitalised
Carrera Heuer 01, a liquid crystal-like display, a unique
algorithm-based neural network animation named
Orbital, and a tribute to the hexagonal nanotube structure
of the brand’s carbon composite hairspring.
80 The Art of Luxury Issue 44 2020