Tattoo Edition
Montblanc Secret Adornment
With the unveiling of Secret Adornment,
montblanc brings the strength of tattoo
craftsmanship to its leather goods offering
a new form of personalisation that uses the
inner part of a Sfumato leather briefcase
flap as a canvas for artistic expression
through contemporary Arts and crafts.
On the outside, the blue briefcase exudes
classic elegance through the patina of
the Sfumato leather, but on the inside
hidden from sight, a secret piece of
contemporary art awaits. Only visible on
the inner part of montblanc briefcases,
the Secret Adornment reveals the finest
tattoo craftsmanship using extravagant yet
refined artistry to create a very personal
and intimate experience for its owner.
Through the virtuosity of tattoo art ,
montblanc gives an unexpected edge to the
classical elegance of Sfumato briefcases as
well as offering the opportunity to carry a
piece of art all along the way as a precious
daily companion. limited to just 30 pieces,
every briefcase will feature the initials
of the owner integrated into the hand
tattooed design.
“Tattoos have been etched onto skin with
ink since the beginning of time,” explains
montblanc creative Director Zaim kamal.
“With its heritage in the culture of writing
it is no surprise that montblanc chose
the Art of Tattoo as the first precious
handcraft to be staged inside its briefcases.
Originally used in ancient times as amulets
or talismans, tattoos have become the
ultimate form of artistic self-expression
While initiated millenniums ago, these
elaborate works of art have never lost their
appeal no r their relevance through the
centuries, and resonate more than ever as
a perfect blend of modernism, tradition and
artistry.”
With ink as a bond between the world of
fine writing and the world of tattooing,
montblanc renewed its collaboration with
one of the most talented tattoo artists
of his generation, mo coppoletta. The
italian artist based in london, is also one
of the very few to master the delicate art
of tattooing on leather as it easily stains,
cuts, bruises. Therefore every stroke of the
tattoo machine needs to be decisive yet
delicate at the same time. mo coppoletta
individually hand-etched every leather
piece using genuine montblanc ink.
Three different Secret Adornment creations
have been hand tattooed by the artist,
all inspired by montblanc’s 110th year
heritage. The first motif features an
undulating serpent evoking the original
design of a serpent clip on the montblanc
“Rouge et noir” writing instrument, the
maison’s first fountain pen series, which
was the inspiration behind this year’s
Heritage Rouge&noir collection.
The sensual serpent was a recurring motif
in art and design during the Art nouveau
period.
in the second masterpiece, a magnificent
hot air balloon takes centre stage as
a tribute to the pioneering spirit of
montblanc’s founders. it was after travelling
across oceans and continents, where they
witnessed many awe-inspiring innovations
that the maison’s founders were inspired to
reimagine the art of writing and introduce
new writing instruments to the world.
The third and most elaborate artwork, the
ultimate in personalisation, depicts the
world map, a reference to the maison’s
appeal and presence in more than 120
countries.
The Secret Adornment – Tattoo edition line
will be limited to 30 pieces. every briefcase
can be ordered on demand based on a
delivery time of 3 months. for further
information, visit www.montblanc.com