The 7 Essential Prospecting Actions Blueprint
The three stages of your real estate funnel
Attract : Look for multiple ways ( like the actions in this plan ) to bring people into your world and your CRM . Initially , you ’ re looking for just two things ; An email address and a first name so you can customize your messages to each contact . The more traffic you can drive to the top of your funnel , the more listing opportunities you can expect at the other end . Set up automatic , lead generating landing pages with localized offers and lead magnets inviting people to opt in and secure your free giveaway
Nurture : This is where most real estate funnels fall down . The new contact comes into your CRM but then … crickets ! There needs to be a healthy mix of great communication via email , text messages , cards and direct mail letters sent via post and of
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