TECH
Full service – software engineer Max Croft and technical lead Darren Emmett working on one of the projects MCD handles from initial concept right through to launch.
tools.
One such system allows teams to query dense documentation using natural language, surfacing insights instantly from internal knowledge bases.
With seamless SharePoint integration and a focus on accessibility, it exemplifies how AI can support performance without adding complexity.
Lyle adds:“ Everything we build starts with the user. Whether it’ s a safety inspector operating in an offline environment who needs to reliably capture data, or a senior leader viewing reports across multiple locations, our job is to make that experience intuitive, robust and efficient.”
The company has also started to productise some of its innovations – turning one-off client solutions into scalable offerings.
One such tool, currently in development, helps field teams capture regulatory data and business activity in structured ways that enhance visibility and reduce reporting overhead.
It’ s an approach that reflects MCD’ s broader ambitions – to continue growing its consultancy practice while launching its own digital products.
Built in response to real-world needs, these tools are designed to be adaptable across sectors while retaining the technical quality and user focus that define MCD’ s work.
Its technology is already making a difference in sectors including logistics,
Everything we build starts with the user.
infrastructure, maritime education and industrial services.
And as its product line expands, so too does its technical capability. The team has embraced serverless infrastructure and modern development tooling, enabling faster delivery, reduced overheads and enterprise-grade security.
Continuous improvement is a core principle.
“ We test and refine constantly,” says Lyle.
“ Regardless of whether we’ re reviewing user behaviour or platform performance, we always look for ways to improve. It’ s about staying responsive to what people actually need.”
MCD’ s culture of delivery is matched by its commitment to the region. Based in Teesside, the company actively supports local talent development through T-Level placements, graduate schemes and university partnerships.
The team also includes participants in the Entrepreneur Forum’ s Scale- Up Leaders Academy, contributing to a growing culture of innovation and leadership in the North-East.
During 2025, MCD was proud to be shortlisted for three innovation awards, including honours from both the Tees Tech Awards and Tees Business Awards.
Recognition is always appreciated – but the real reward is knowing its work is helping teams operate more smoothly, safely and effectively.
The company’ s leadership includes experienced designers, developers and digital strategists, capable of delivering sophisticated, multi-layered ecosystems.
From native apps to advanced analytics, API integrations and real-time data architecture, MCD designs for the realities of operational life – building tools that work hard behind the scenes.
As it looks to the future, the focus is on scale and impact. MCD is actively engaging with larger clients and exploring international opportunities, aiming to bring its practical, user-first digital approach to a wider audience.
For MCD, success isn’ t about hype. It’ s about purpose-built tools that improve how people work – and delivering them with clarity, care and craft.
Visit mcdsystems. co. uk
The voice of business in the Tees region | 77