Place:
The places that this collection is going to be available will be Ted Baker stores, but not all of them, some of the garments in the collection will only be in the flagship stores. Some of the other garments will be in every store and concession, then some will be in some medium sized Ted Baker stores only.
Promotion:
The way that this collection is going to be promoted is by having teasers and pictures on social media to let the public know that the collaboration is happening. Also there is going to be posters around so people see that there is a collaboration coming, this will intrigue them to look at the collection. This is what Ted Baker wants to achieve.