Ted BakerX Emma Watson 1 | Page 88

Political:

The Political factors that can affect the collection would be if Ted Baker try and trade with a country that England doesn't have the best relationship with. Also a problem for this collection could be that if inflation rates are high, then Ted Baker will have to increase their prices while trying to keep them low at the same time.

Economical:

The economic factors that could affect the collection would be that when Ted Baker needs to import clothes and shoes for the collection import tax could rise, this would result in an increase in prices for the garments. This means because of the higher prices the profits will be lower and they will lose customers.

Social:

The social factors of the collection are that if Ted Baker and Emma Watson are sharing the news of the collection on the social media this means that they are going to reach more of a wider audience overall , and this could mean that they have got more customers on a long term basis.