Tata Sky 2 | Seite 3

S P OT L I G H T Message from the CEO We exist to inspire new possibilities for everyone. We invite every person in India to connect to the best content in the world on any budget, any screen, anytime and anywhere. We have today a tangible icon that brings to life who we are and what our ambitions are. I am proud to announce to you a new brand identity of Tata Sky! No one works harder or faster than us to transform the life of every family with stories that captivate, ideas that inspire, and opportunities to connect, grow and express themselves. Hungry for the new and ambitious for everyone, we’re first to use new technologies and dream up smart innovations to create the most stunning entertainment experience. The fresh new logo brings together our core values to be Pioneering, Captivating and Empowering. It displays our robustness, our vibrancy and our passion for entertaining everyone. We thrill people with the possibilities; we’re 100 percent fun and are doing everything with the spirit of being the world’s most exciting entertainment company. We keep it all beautifully simple and super easy to enjoy. PEOPLE AC T VE 3