New Agrarian Center (NAC) helps to build healthy, sustainable, & equitable
communities and local food systems through two key programs: City Fresh, a
CSA that improves urban and low-income access to fresh food from local rural
farmers and George Jones Farm, a 70-acre research farm and nature preserve
used to train the next generation of farmers while inspiring an ethic of earth care.
Executive Director: Nick Swetye
SVP Lead Partner: Jim Vail
Engagement Began: June 2014
Total SVP Impact as of June 30, 2017:
SVP grants awarded
Value of volunteer hours
Other donations because of SVP
Projected operational impact
SVP grant was leveraged 231%
$ 45,000
$ 25,575
$ 33,425
To Be Determined
$ 104,000+
Strengthening New Agrarian Center
Projects:
• Program Evaluation
• Fundraising Strategy/Fund Development
• Marketing/Outreach/Communications
• Customer Retention
• Board Development
Results and Accomplishments:
• Completed Organization Capacity Assessment Tool (OCAT).
• Strategized basic program evaluation processes for 2014 season. After collection, analyzed data and made
recommendations for improvements.
• Set fundraising and cashflow goals after reviewing current tactics.
• Developed marketing outline for three different groups/services: (1) low-income neighborhoods, (2) middle/up-
per-income neighborhoods, and (3) George Jones Farm programming.
• Created a cohesive marketing and communications plan utilizing the three different outlines.
• Advised board members on best practices and processes to seek new members in an advisory team session.
• Generated a new board member onboarding packet.
• Reviewed current Cuyahoga funders and identified additional opportunities.
• Created communications plan.
• Trained board in fundraising/their role in fund development.
• Provided board chair executive coaching.