Supplier Connections - Navigating KeHE | Page 43

Brand Scorecard Results

The goal of KeHE ’ s brand scorecard ( GBB ) is to demystify our assortment and provide our retailer partners with the most productive brands and items for their stores .

YOY Sales Promotional Dollars Spoilage

16.9 % 5.2 %
3.8 %
3.4 % 2.8 %
-1.0 % -1.2 %
-6.8 % BEST BETTER GOOD
BEST BETTER GOOD
-1.7%
BEST
BETTER
GOOD
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