edible arrangements using local
fruits. Although the idea was born
in 2009, business transactions
didn’t begin until 2010. This is
where my approach to the Fruit
Blossoms business began to differ
from my approach to my salon. I
conducted a lot of research while
still working at my 9 to 5 to
determine the feasibility of the
business and learn how to make
“
Be true to
yourself.
“
however, that bills disappeared so I
had to find a job. I went back into
teaching and ultimately ended up
working in business development at a
corporate office in 2015.
The idea for Fruit Blossoms came in
2009 because I had never seen
anyone in Jamaica who had created
fruit bouquets professionally. My
approach was more business-minded.
How did you conduct your
research?
Lots of things happened. I started in
the same place where most people
begin - the internet. However, there
wasn’t enough content available to
Issue �: April ����
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