Submarket Spring 2019 Book Spring 2019 Washington, DC Retail Observations | Page 14

CAPITOL HILL Demand Drivers The submarket’s storefronts are driven by 20,000 residents with the second highest incomes after Georgetown and citywide weekend visitors who frequent Eastern Market during the day and various restaurants and bars along Pennsylvania Avenue and 8th Street during the evening. On the eastside of the Capitol, just one new office building at 700 Pennsylvania exists along with a few medical-focused office buildings. On the westside of the Capitol, the opposite demand nucleus exists: there is almost no residential, but there is more than 5 m.s.f. of office product dominated by lobbyists, associations, media companies and a few large law firms. However, even with that daytime traffic, the retail amenity base is thin, with those daytime residents largely frequenting Union Station and food trucks. 20,232 $132,538 34.8 42,897 5,528,100 s.f. 586 Population Median HH income Median age Daytime population Total office space Multifamily units ANNOUNCED RETAIL OPENINGS 1 The Eastern 2 Emilie’s 3 Frager’s Hardware 4 Show of Hands ANNOUNCED RETAIL CLOSINGS 9 W A S H I N G TO N D C R E TA I L O B S ER VAT I O N S A Riverby Books DC B Garrison C Eatbar