dolor conse
07
Page 16
Our brand Strictly Denim find it extremely beneficial to market offline and online. We are aware that our online methods will bring in more sales however, we do not exclude the extra brand exposure we can gain offline. One method of offline marketing we wish to plan out will be putting up our advertisement posters around tube stations and on buses. We have chosen to do tube stations and buses because our target customer is most likely to be in full-time education. This could be school, college or university. Meaning early mornings and late afternoons they will be traveling to and from their education. Having a few of the same ad posters in the same areas will eventually have them thinking and want them to find out more about Strictly Denim.Another offline method we wish to carry out will be calling up print publications to showcase Strictly Denim into magazines. Magazines are way more beneficial to us than newspapers simply because of our target audience tend to be quite fashionable and loves to find out whats in trend. So having our ad in magazines such as Seventeen, Cosmopolitan and Vogue/teen Vogue, will give us the right exposure we need to the right target customer.
ffline
Marketing