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15. Which threat of entry creates a barrier by forcing entrants to spend
heavily to overcome customer loyalty?
16. This group is considered powerful if it is not obliged to contend with
other products for sale to the industry.
17. This is considered a collection of firms that offer similar products or
services that customers perceive to be substitutable for one another..
18. This environment in the strategic planning process comprises factors
in the competitive situation that affect a firm’s success in acquiring
needed resources or in profitably marketing its goods and services.
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STR 581 Week 2 Learning Team Activity (Innovation Strategy)
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Write a paper of no more than 1,050 words that describes and evaluates
an organization's innovation strategy.