SPOTLIGHT ON INDIAN ELECTRONICS Spotlight on Indian Electronics | Page 228

HIGH PRIORITY MARKET

Indian Business Intelligence and Analytics Software

Revenue to Reach $ 214 Million in 2016

Indian business intelligence ( BI ) software revenue is forecast to
and information management .”
reach US $ 213.8 million in 2016 , a 18.6 percent increase over
Purchasing decisions continue to move from IT leaders to line-
2015 revenue of $ 180.2 million , according to Gartner , Inc . This
of-business executives and users who want more agility and
forecast includes revenue for BI platforms , advanced analytics
more flexible personalized options — making the land-andplatforms
, analytic applications and corporate performance
expand model the new norm . This is in stark contrast to the
management ( CPM ) software .
large , enterprise-scale deals that fueled double-digit growth at
“ The BI and analytics market is undergoing significant change .
a time when IT had larger budgets and wielded much more
Adoption of machine learning techniques , and the emergence
influence in buying decisions . The primary drivers of new
of smart data discovery solutions are fueling next round of
growth in this rapidly evolving market are being influenced by
investments ,” said Bhavish Sood , research director at Gartner .
the following dynamics :
The BI platforms segment continues to lead the BI software
Ÿ
The increased need for governance will serve as the
market in India , as BI platforms revenue is forecast to reach
catalyst for renewed IT engagement as business-user-led
$ 136.8 million in 2016 ( see Table 1 ). All segments of the BI
deployments expand .
software market in India are expected to experience double-
Ÿ
Market awareness and adoption of smart data discovery
digit growth in the next 2 years .
will extend data discovery to a wider range of users ,
“ We see signs of the emerging importance of BI in India as
increasing the reach and impact of analytics .
senior executives are increasingly exploring the different styles
Ÿ
Indian enterprises adopting BI have the advantage of
of analytics to resolve their business imperatives ,” said Mr .
benefiting from earlier adopters in developed markets ,
Sood . “ There is an increased emphasis on metrics
rather than needing to build their approaches from the
management and the growing use of performance
ground up . They are increasing BI adoption through data
management . Big data use cases are maturing and have
discovery , geospatial and mobile based approaches .
executive visibility . This is leading to more investments in BI
Table : India BI Software Revenue Forecast Estimates ( Millions of Dollars )
Market Segment
2015 YR
2016 YR
Analytic Applications and Performance Management
Revenue
21.1
25.1
Growth (%)
18.94 %
CPM Suites
Revenue
28.5
33.3
Growth
16.76 %
Advanced Analytics Platforms
Revenue
15.0
18.6
Growth
23.59 %
BI Platforms
Revenue
115.6
136.8
Growth
18.33 %
Total Revenue
180.2
213.8
Total Growth (%)
18.59 %
Source : Gartner ( June 2016 )
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