About Place
Merci Boutique
TEXT BY SISSI JOHNSON
Merci (“thank you”) is more than an essential French word that
visitors need to know when visiting Paris. MERCI is a multibrand fashion and lifestyle concept store that was previously a
wallpaper factory for over a century. Prior to a recent ownership
change, Bernard and Marie-France Cohen turned it into a spectacular shopping and leisure destination that opened in 2009.
The duo is also known as the masterminds behind Hollywood’s
popular children’s fashion brand, Bonpoint, which is also available on-site.
MERCI is situated in Haut-Marais, a boho-chic historical
tangle of narrow streets that is north of the hustle and bustle of
the city center. A green paved courtyard leading to the tuckedaway store entrance contrasts with the legendary and flashy red
MERCI vehicle that is parked permanently by the steps.
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Architect Valérie Mazérat designed MERCI with an elaborately modern, inviting and cozy feel in a trendy loft environment.
The unique and intriguing wonderland hub spans three floors
with beautiful high ceilings and a signature glass roof.
Not in a shopping mood? The ambiance alone makes it worth
stopping in for a browse. Sunlight pours through the rooftop, giving prominence to the artsy decoration and beautifully displayed,
stylish women’s and men’s merchandise.
Vintage and contemporary furniture coexist while clothing
and accessories harmoniously share racks and displays. The
fashion corner features a curated mix of wardrobe basics and
high-end limited edition pieces by Comme des Garçons, Isabel
Marant, Alexander Wang, YSL, Stella McCartney and more. Of
everything on display, the MERCI brand pieces that are designed