SoCultures Magazine 2018 SoCultures Magazine November 2018 | Page 86

SoCultures November 2018
Culture Curators
Mexico
Ponxo Taifa
hundred years. Although Rock (more recently) allows us to fuse all styles as well
as imbibe their ideologies of each region, literality!
The inherited music with its roots intact, becomes part of the daily life of many
societies in the world and reaches more audiences, generating a musical
community without borders.
Tell us about your venture of Online Radio? The concept! How it’s executed
and what is its impact?
I have the opportunity to see different Online Radio websites and although many
of us have different styles and designs, the main thing is that we seek to expand,
communicate, entertain... the content is what differentiates us or makes us similar.
Radio Taiffa has no more pretensions than playing the music that does not have
access or is very scarce in traditional radios, we bet for the intelligent public that
does not conform to sticky melodies and prefabricated artistic designs. In addition
to the musical programming, we offer is a faithful reflection of our own tastes.
Who all are your resources?
The music comes to us through specialized agencies, the labels and the artists
themselves as well, we are a part of the critics panel of Transglobal World Music
Chart since January 2016, where it gave us worldwide visibility as well as
networking groups. We also have programming from different countries of the
world and it is very interesting how sometimes without agreeing with all
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