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How to sell your IDEA?
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you getting potential investors for your idea. It
n certain cas es, first impression can be a last
one. If entrepreneurs have been exploring the
SME industry and have been trying out to sell their
ideas, they should understand the importance and
vitality of packaging the idea. The aesthetic
quotient needs to be in place if you want to win the
heart and the pocket of a potential investor. In this
situation, the packaging o f an id e a make s a g r e a t
deal of a difference. F o r instance, if you have one
that is selling a business idea of making beautiful
dresses requiring particular amount of capital and
you have another one that sells the same idea at the
same price but the packaging of an idea is not
pleasing to the eye, you will opt for the first one. If
the business idea is professionally and well
packaged and you will be assured that you will get a
positive response. After all, investors are also
investing their time in browsing thousands of ideas
they invest their money in. So, entrepreneurs must
pay keen attention to the packaging of their
business ideas.
Packaging is extremely important, because it can
becomes associated with it. A negative
impression of the packaging will be connected
to the repute of the idea as well.
A good packaging also spells comfort and
convenience for the investor. A poor one will
ensure that investors do not even look at what is
inside the package. If it is poorly organized, the
investor will not be able to find anything that will
interest him and this will not lead him into
spending more reading or checking. If you plan
to sell your idea, such minute aspects should be
kept in check. It is an unsaid rule but the
navigation has to be smooth. The idea is that the
investor should want to read more of your idea.
The navigation has to be smooth. The idea is that
the investor should want to read more of your idea.
The end result of all this is the generation of sale
of an idea to willing buyer or investor. A good
idea packaging ensures that you get the result you
define the future of your proposal. In such a wish for. It creates an impact to all kinds of
details. If you are an entrepreneur, you will know
scenario, how your packaging looks is of extreme that packaging of anything is extremely vital.
importance. It is an important factor that aids in impression on the kind and quality of services that
Based on this aspect, a buyer/investor forms an
attracting the attention of investors and keeping will be derived. It also speaks volumes about the
them wanting to look on what’s inside. If a negative entrepreneur’s commitment to his idea and
preparation stages. If an investor’s attention is not
perception is built about your idea packaging, it will
be extended to the proposition as well. The
packaging of your idea aids accelerates the pace of
captured by just looking at the package, there is a
huge possibility that he will not want look into
the package and will not remember the idea.
How well you sell your ideas is just as important as
how good that idea is. So, let's get started. How
do you sell your idea?
1.
2.
3.
4.
Strategic Positions
Savvy Psychology
Slick Presentation
Solving the Problem
Of course I can't give you a complete information in
this one article, but I can supply you with enough tools
and knowledge to become the best in selling ideas or
anything.
1.
Strategic Position:
To sell an idea you must have a strategy. Before you begin
defining your selling idea, you must create and define a
strategy.
Your strategy could be as simple as this;
"attract small time local investors without
them being involved in operation and
management of the business".
Or
your strategy could be a complex and
diverse plan of “attracting big established
international investors who will be more
hands-on on the establishment and
management of the business”.
Whatever your strategy may be, the most important thing
is that you believe in it. If you don't believe in your selling
strategy, you have a poor chance in convincing others to
believe in it.