Six Star Magazine Six Star Magazine Winter 2011/2012 | Page 11

NEWS

SHINING STARS:
SUBARU DEALERS THAT GO ABOVE AND BEYOND
From sea to shining sea, Subaru dealers

dealership is pet-friendly and features a

The Capital Subaru customer will also no

have built a rock-solid reputation for offering

lounge area with free wireless Internet, a

doubt be impressed with the complimentary,

a superior customer service experience.

flat-screen TV and a fireplace.

fresh baked goods that are delivered by

But even though there’s an extremely high

The dealership is also focused on the

a local bakery every morning, the wide

standard being set across Canada, some

environment and the community; the facility

selection of free beverages and the

dealers are still going the extra mile.

uses Energy Star appliances exclusively to

1,100-square foot fitness centre.

There’s a special initiative making the

maximize efficiency and they recently became

Conveniently located on the Langley

rounds of the dealer network and it’s called

a crystal sponsor of the Crystal Ball, a

By-Pass, which has become home to

“Subaru Signature.” This initiative awards

local event in support of the Limestone

numerous automotive dealerships, Wolfe

dealers with special status if they meet very

Learning Foundation.

Subaru has opened a completely rebuilt

stringent criteria for customer convenience,

More than anything, though, this Subaru

facility this year. Larger, more modern and

environmental sustainability and superior

Signature store is focused on the personal

in full compliance with the Subaru Signature

architectural design that reflect the high

aspect of the service experience; the

image guidelines — the first such store in the

standards inherent in Subaru vehicles.

award-winning staff has over 15 years’

Lower Mainland area of BC — this dealership

combined Subaru experience.

now boasts an indoor delivery area to

On the surface, a Subaru Signature store
features unique signage; dig a little deeper

On June 11, 2011, a brand new facility

ensure new customers drive off the lot with

and you’ll uncover a truly unique customer

opened in St. John’s, Newfoundland: the

perfectly detailed vehicles regardless of

experience. Four dealers have recently

revamped Capital Subaru. The 30,000-square

the weather outside.

attained Subaru Signature status; here’s

foot facility is outfitted with the very latest in

some insight on how they’re making a

green thinking, including geothermal heating,

moved from their old facility in Ste. Marie-de-

big impact.

Meanwhile, in Québec, Vachon Subaru has

an artesian well to supply water, water- and

Beauce to a new Subaru Signature store in St.

Subaru of Kingston recently opened its

compressed air-powered hydraulic ramps,

Georges-de-Beauce, some 40 minutes away.

doors with the goal of providing a higher

and a drive-through wash bay that recycles

Whereas the old location was a dual-brand

level of customer service to Subaru drivers

100% of the water used.

dealership shared with another manufacturer,

in the Greater Kingston Area. The dealership

What’s more, the dealership was built

the new site contains only Subaru vehicles

offers service loaners and a free shuttle to

facing east to take advantage of the morning

and allows th e dealer to serve a much

help customers get to and from work.

sun and features a completely glass frontal

larger market.

As many of the customers come from

area from floor to ceiling. A sensor-activated

A first-rate customer experience is what

relatively far away in cottage country, the

lighting system has also been installed

these Subaru dealers are striving for with

showroom has been designed to make

throughout the facility to ensure there’s no

these facility upgrades. And we are more than

service visits as enjoyable as possible. The

waste of electrical energy.

confident they will deliver that and more.

CAPITAL SUBARU

SUBARU OF KINGSTON

WOLFE SUBARU

VACHON SUBARU

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