Six Star Magazine Six Star Magazine 2013 | Page 15

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proud sponsor of the Subaru IRONMAN
Canada Triathlon, Subaru Canada, Inc.
believes there is a natural link between
our vehicles and these races.

To endure their challenges, participants must possess the
versatility to excel in a variety of environments and the resilience
that sounds just like a Subaru automobile.
For many years a sponsor of the B.C. IRONMAN, we believe it’s
such a positive environment and means so much to us that this year,
we have moved forward and stepped up to back two additional
locations, Muskoka in Ontario’s cottage country and Mont Tremblant
in Quebec. We also are pleased that there is a new location in B.C.,
the great Whistler resort, home of the 2010 Winter Olympics, with its
improved Sea to Sky Highway from Vancouver.
With close to 3,000 athletes from around the world, IRONMAN
is one of the greatest athletic competitions there is anywhere. To
complete the event, competitors must survive an exhausting 3.86 km
it all off with an arduous 42.2 km run. Finishing, a feat in itself, is
one thing; winning is superhuman. We are very pleased that many
of our dealers are supporting the competitions, and people like
Subaru district manager Larry Feagan are actually competing in
it. For our part, we are also offering a $750 cash back rebate on a
new leased or purchased Subaru automobile obtained in Canada,
to any registered competitor. Go to subaru.ca for more details.
IRONMAN’s history dates to 1975. During an awards banquet for
in Hawaii, and his wife Judy, began playing with the idea of
combining the three toughest endurance races on the island into
one race. They issued a challenge, asking who were the toughest
athletes -- swimmers, bikers, or runners? On February 18, 1978,
IRONMAN challenge. Since 1990, the World Triathlon Corporation
(WTC) has managed the race and its many spinoffs.
There are 28 Ironman Triathlon races throughout the world,

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