Trolls
3D
FOX • 11/4/2016 • Wide • Scope
Voice Talents of: Anna Kendrick, Chloe
Grace Moretz, Jason Schwartzman
Director: Mike Mitchell, Walt Dohrn
Screenplay: Glenn Berger, Johnathan Aibel,
Erica Rivinoja
Website: dreamworks.com/trolls
Synopsis: From the creators of Shrek comes the most smart, funny, irreverent animated
comedy of the year, DreamWorks’ Trolls. This holiday season, enter a colorful, wondrous
world populated by hilariously unforgettable characters and discover the story of the overly
optimistic Trolls, with a constant song on their lips, and the comically pessimistic Bergens,
who are only happy when they have trolls in their stomach. Featuring original music from Justin Timberlake, and soon-to-be classic mash-ups of songs from other popular artists, the film
stars the voice talents of Anna Kendrick, Justin Timberlake, Russell Brand, James Corden,
Kunal Nayyar, Ron Funches, Icona Pop, Gwen Stefani, and many more. DreamWorks’ Trolls
is a fresh, broad comedy filled with music, heart and hair-raising adventures. In November of
2016, nothing can prepare you for our new Troll world.
Marketing/Promotion: Coordinate with pop music radio stations to promote the movie in
conjunction with music stars that appear in the film. Have these stations play blocks of music
by these artists, interspersed with trivia questions about the performers and advertisements
for the movie. Showcase the hit song from the film “Can’t Stop the Feeling!” Seek out any
locals that have Troll collections, or businesses who sell Trolls, and feature them in a display.
Films attracting similar target audience: The Wild Life, Storks, A Monster Calls
Tag Line: “Find your Happy Place.”
Facebook: facebook.com/DreamWorksTrolls Twitter: @trolls Instagram: @trolls
58 • ShowTime Preview Guide – Fall 2016