Sho!Mag Issue 1 July/August 2015 Sho! Issue #1 July 2015 | Page 12

P odcasting, on this issue @Brandit we uncover and unpack this topic fully. We had to dig deeper on this one, because with proper use, this tool can help in brand building. @DjDaPrince “According to my understand- ing of the term Podcasting, it is a guest mix of less than an hour or more than an hour that you have recorded to share with people or maybe share it over the radio so as to help get your name or brand out there to the masses. It must be a perfect and too, it must have a playlist as well.” With that in mind, I had to bring in the “big guns” put them together and serve them with five questions which will help in understanding what Podcasting really. And on top , I so happen to bring in some “new cats”, just to balance this and it went so... @kaymoodkhange “I do podcasts to touch souls of listeners the main aim is to make people aware of a Deep House Deejay who goes by the name Kay Mood. Podcasting has helped me a lot, as I constantly get feedback and advice on my mixing skills. Do not be lazy to do podcasts, if you love doing podcasts keep going and listen to the downloader’s opinions and feedback.” @Rzr_Ray “Podcasts will enable you to build a stronger relationship with your audience or fans, followers of music which you cater for. As a deejay the reason why one should podcast or if you are a producer is to market yourself or promote oneself, for people to get to know what kind of music you are playing when they book you, or it is about giving back to your fans.”