“ The MSP partners TMT brings to the table are implementing specific sales and marketing strategies as a process rather than a spray-and-pray approach . We really like that about TMT .”
- David Setzer
think about everything we do ,” David said . “ We design for the end user for security and for the MSP for management .” This dedication to the Channel has earned Mailprotector numerous accolades , including Winner of Best Software Solution at ChannelPro 2023 .
Empowering Through Partnership
Mailprotector ’ s commitment to MSPs extends beyond just providing top-notch email security solutions . The company actively engages with partners at various levels , recognizing that they , too , were once the “ little guy .” However , they also seek out partners with business sophistication , which is where their partnership with Technology Marketing Toolkit ( TMT ) comes in .
“ What we find with TMT is that the partners understand that they need business and sales , and especially marketing knowledge ,” David explained . “ The MSP partners TMT brings to the table are implementing specific sales and marketing strategies as a process rather than a spray-and-pray approach . We really like that about TMT .”
Nurturing Partner Relationships
Mailprotector sponsors several TMT events , including the annual IT Sales and Marketing Bootcamp and Roadshows . These provide valuable opportunities to connect with prospective and existing MSP partners .
“ We are deeply ingrained in the partner community , with many partners bringing people to talk to us at events ,” David said . “ We proactively reach out to our partners ahead of events . While always eager to engage new partners , we prioritize connecting with existing ones , having account managers sit down for meals with partners to strengthen relationships .” product functions . When talking with MSP peers , [ partners ] eagerly introduce them to us at TMT events to share their positive experiences .”
Mailprotector actively involves partners via a Partner Advisory Council , beta group , and feedback system to stay highly responsive to their needs and the evolving threat landscape . “ We ’ re battling bad actors trying to win , so we must be quick to adapt ,” David emphasized . “ We rapidly change products based on specific partner input . For example , we deployed QR code phishing defenses in Shield within six hours of recognizing the threat ’ s emergence .”
Continuing To Do What Works
Mailprotector ’ s eight-year partnership with Technology Marketing Toolkit has been instrumental in helping them reach and support their ideal MSP partners .
“ We started working with Technology Marketing Toolkit because of their community and their focus on helping partners grow their business ,” David explained . “ It ’ s something we philosophically align with . The results speak for themselves . TMT still brings a lot of value to us . That ’ s why we ’ re still working together . We love the relationship and the results , so we plan to continue to keep doing what ’ s working .”
As Mailprotector continues to innovate and empower MSPs with cutting-edge email security solutions , thriving partnerships remain a key pillar of their success . By working together to support and grow the IT Channel community , Mailprotector and their partners are helping to create a safer , more productive digital world — one email at a time .
For more information , scan the QR code or go to : www . mailprotector . com
Focusing On Superior Service And Responsiveness
Exceptional service is paramount for Mailprotector . They staff their team with people like VP of Partner Success Mark Glowacz , a former MSP himself , who can relate to and understand MSPs ’ needs . “ We focus heavily on UI [ user interface ] and UX [ user experience ],” David noted . “ Partners favor Mailprotector because of our service team and how our
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