School Work Media Kit | CMST 2PR3 | IFFT | Page 16

About Us
About Us
Victor Cheng has a very unique and
as an asset to planning the International
Fashion Festival Toronto 2013. He was a co-ordinator of the 2011 McMaster Fashion Show and is currently involved with the production of the 2012 McMaster Fashion Show. He will use his extensive background in fashion to ensure everything that must be planned for the fashion festival is covered. Victor has experience with photography, photoshop, and graphic design. Mostly, he is in charge of the visual aspects of the fashion festival; such as photographs showcasing the models for the event and planning the lighting with QEntertainment.
Stephanie Gurrieri is in charge of the social media coverage of the International Fashion Festival Toronto 2013. She controls the Twitter and Facebook accounts and uses them to reach out to the key demographic. By keeping the accounts up to date and answering any questions that the public has, Stephanie takes full advantage of social media as a platform to facilitate twoway communication between the client and the public. She created a QR code that the interested public could scan to view more information about the Fashion Festival. Stephanie also contacted the various sponsors and kept relations with them. She made sure that they were happy with their representation in the Fashion Festival.

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