First, institutional communication offers the opportunity for the professional to structure the company’s message and discourse to its audience in many languages.
The main tasks in the area, according to Galicia, are: the
management of corporate material: brochures, presentations, graphic and audio-visual material, corporate web management; the preparation and follow- up of compliance with the corporate visual identity manual; the brand management and brand construction;
3
Lcommunication has become a vital part of companies during the last years. Due
to that, there is an increasing need of professionals that not only handle different
types of organizational communication but speak other languages. It ́s important
to reflect on the role that this professional can take in the communications department for the institutional, internal and external areas.
Modern Languages: The future of Business success
Get to know the role of the Modern Languages Professional
on your Business Communication.
the positioning construction; the market
studies; the preparation of the annual
report of the company's activities; the
development of corporate gifts and the
preparation of financial reports.