OFFICIAL PROGRAMME
There are five main motorcycle manufacturers directly involved in WorldSBK racing in 2021 , spending considerable sums of money to race their production derived machines We found out why when we asked the high ranking spokespeople from each company why WorldSBK is a must do for them .
EXCITING CONTENT
Committed to the series are five manufacturers with their factory and satellite teams so it is a perfect playground for us .
The reasons manufacturers go racing at are obvious enough . Brand awareness , fan loyalty , training engineers , a naturally competitive spirit , win on Sunday , sell on Monday … We could go on but to make sure we understand why they race in WorldSBK for real , rather than having our own ideas about it , we asked them all what makes it so special for them . It is only fair to go alphabetically so we got the inside line on BMW ’ s 2021 participation - new M1000RR and all - from Doctor Markus Schramm , Head of BMW Motorrad .
When asked why WorldSBK is so important for his company , or any motorcycle company , he said , “ WorldSBK offers a great platform for all manufacturers of sports bikes to present themselves to an international audience but even more important to measure them with the other brands in the segment in competition on the highest level . Committed to the series are five manufacturers with their factory and satellite teams so it is a perfect playground for us . To compete in WorldSBK is also very important for us at BMW Motorrad when it comes to development . The technology transfer from racing to series production plays
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