Sample 2022 crazy GOOD Show and Trends Guide | Page 9

DON ’ T FORGET FROZEN & REFRIGERATED OPTIONS

What ’ s easier than being able to grab something from the freezer and toss it into the microwave or oven and in a few minutes , you have a meal ready ? Gone are the days of boring and bland frozen dinners and sides . Innovation has been exploding in the frozen and refrigerated categories to accommodate consumers evolving diets and taste preferences .
������������������������������������������������������������������ educate themselves and reassess their animal product intake . By making small swaps in traditional offerings like vegan pizzas , vegetarian lasagna , and chicken alfredo with plant-based protein shoppers get a better-for-you version of their favorite meals .
Also , the ability to take traditional comfort foods and offer them in smaller portions or reimagine the recipe with better-for-you ingredients make indulging more permissible to shoppers .

DAIRY : INGREDIENT + IMMUNITY

Dairy can be a great way for shoppers to level up their culinary creations at home . Not only will it help add great ��������������������������������������������������������������� shoppers to easily add to their cart . Indulgent ice creams , yogurts , and cheese spreads can also provide consumers with affordable indulgences in the summer months .
Beyond its taste and versatility in recipes , dairy ’ s calcium and protein help to strengthen the body . Yogurts have long been touted to pack a punch when it comes to probiotics for a healthy gut . In a world where preventative measures and immunity boosters are top of mind , this point can go a long way with consumers . By using shelf talkers to call out all the micronutrients in milk ( from calcium to iodine ), retailers can appeal to parents ’ desire to boost their child ’ s nutrient intake . There ’ s also growing evidence protein can help with healthy aging to delay the onset of age-related muscle loss - something that isn ’ t talked about much at the shelf level , but should be .
And don ’ t count out plant-based dairy options like yogurt to also bring nutrients to the table . Plant-based products ���������������������������������������������������������� vitamin A , C , or D .
crazy GOOD TM Show & Trends Guide | May - July 2022 17