SA Business Integrator Volume 12 I Issue 1 | Page 92

AI IN SOLAR

AI(& WhatsApp) drives solar adoption in SA

AI-driven WhatsApp smartbots are enabling GoSolr to manage surging demand, qualify leads instantly, and convert conversations into subscriptions – proving how automation can accelerate South Africa’ s renewable energy transition with efficiency and scale.
During the height of load shedding, GoSolr was battling to keep up with overwhelming national demand. The company simply did not have enough people to answer calls or prequalify customers wanting to subscribe to their solar service. With the constant, unpredictable changes to load-shedding stages then, the company was hesitant to hire extra staff only to risk sitting with an oversized team if the government were to suspend load shedding shortly after. They urgently needed a solution that offered flexibility, scalability, and agility, one that could absorb spikes in demand without increasing operational costs when demand dropped. complete a credit check, upload documentation, and sign contracts all within minutes, and directly on WhatsApp.
The automated chat journey handles everything from roof sizing to payment guidelines.
To solve the problem, they partnered with online platform Rather. chat to create exactly that: an automated WhatsApp-driven journey that takes over the parts of the process that don’ t require human intervention, ensuring customers receive fast, seamless support at the most critical stages.
Together, GoSolr and Rather. chat have built an intuitive WhatsApp chat experience that allows South Africans to explore, qualify for, and subscribe to renewable energy solutions, specifically solar power. The AI-powered chatbot allows users to request instant quotes,
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