• where you have given us your consent to do so , for sending out further information , which we believe will be of interest to you such as news items , special offers and other marketing information . Through the collection of clients ' data and the opportunity to get to know more about you , we are able to provide more pertinent content and hence better service and a more fulfilling online experience . 2 . Booking a holiday rental Where you contact us in relation to a holiday rental booking , we may use your information :
• to assist you with booking holiday related products and services ;
• for the dispatch of electronic and printed information requested by you ;
• where you have given us your consent to do so , for sending out further information , which we believe will be of interest to you . 3 . General We may also use your personal data to comply with legal obligations and where necessary in relation to your contract with us ( either through accepting our online Terms and Conditions or otherwise ) or because you have asked us to do something so that we can enter into a contract with you . LEGAL BASIS FOR PROCESSING 1 . General Except in relation to direct marketing , we process all personal data either :
• as a legitimate interest of our business to provide our services to you ; or
• in order to perform the contract for services entered into with you under our Terms and Conditions . 2 . Special Categories Where we process special categories of more sensitive personal information , we will do so only where you have given explicit consent to the processing of that personal data for one or more specified purpose . 3 . Marketing We will only send you electronic or printed communications where we have received your consent to do so . This consent may be withdrawn by contacting us on the details above . Any ancillary processing required to conduct the marketing , such as internal profiling , is carried out as a legitimate interest of our business as part of our marketing activities . Please note that there may be a time delay between your notification of withdrawal of consent and removal of your details from our third party mail merger database , in which case you may receive marketing communications from us during this period and we apologise for any inconvenience caused . We promise to action your request as soon as possible following receipt . 4 . Sensitive / Special Categories of Personal Data We may process your personal data , which is either sensitive personal data or special category personal data when you book a holiday through XXX , where you have given explicit consent to the processing of such personal data for one or more specified purposes . DISCLOSURE OF YOUR INFORMATION We may disclose personal data to third parties in the following circumstances or to the following entities : 1 . General
• Legal purposes . Where we are under a duty to comply with any legal obligation under applicable
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