RitzyToo! February-March 2015 | Page 16

Unique, Gorgeous, Easy Beading Patterns ... Anybody?! Rita Sova Remember this name … that on rare occasion they have even extended themselves way after normal hours to help someone in a special circumstance! Be sure and make it a point to give Rita Sova a call any time, especially when you need a unique or extra gorgeous pattern—you never know when you will need this lady’s expertise and awesome services. For the many of you who enjoy other hobbies, this excellent resource has great bead patterns along with other craft patterns such as Knitting, Crochet, Quilt, & Stained Glass! O ne of the greatest fears in the life of a bead enthusiast is not being able to find an exciting suitable pattern!! It seems like all passionate beaders are always looking for another pattern … for whatever reason! Rita Sova, entrepreneur and cofounder of bead-patterns.com, has been trusted by Master Beaders and beginners,alike, worldwide to provide award winning project ideas as well as unique and fun tutorials anyone can do. She has collected and organized thousands upon thousands of valuable patterns ranging from vintage to the very latest styles and techniques! And a big ‘thank you’ Rita for taking the time to provide RitzyToo’s loyal readers with this introduction to your important niche business! Q. 1. Rita, you have become a trusted beading pattern resource worldwide. How did you start fulfilling this tiny niche? A. In 1999 my husband, David, had the idea of offering individual Bead Patterns for sale on the Internet. We had hopes that this could replace the need to print books, this was before e-books were around. Timing was just right, our son Shane was learning to program and wrote the scripts for Bead-Patterns.com that would allow us to deliver instant downloads (PDF). Luck was on our side when we chose PDF as the file format for the download delivery. It was so exciting to This is a family business, one of those that prides itself in its expertise and, especially, in its real old fashioned customer service – I have been told 16| February-March | RitzyToo! | RitzyToo.com