Risk & Business Magazine Hardenbergh Magazine Fall 2019 | Page 15

CUSTOMER SERVICE
6
Attitudes That Lead
to Outstanding
Customer Service
E
xcellent customer service is the
key to success in any business.
Excellent service is a direct
result of projecting a good
attitude toward customers.
Every management team understands
the value of customer care service with
regard to increasing revenue. Producing
an enjoyable and satisfying experience for
customers can be the difference between
success and failure. While this service is
quite easy to spot, it is difficult to achieve,
even for professionals.
CUSTOMER SERVICE AS A BASIC
MARKETING STRATEGY
A unique marketing strategy and
enthusiastic customer care service are
major keys to the success of any business.
For a convenient and flawless customer
retention strategy, what you need is a
robust network of customer care.
Let’s look briefly at the six major attitudes
and how these attitudes affect the
perception of customer service:
1. A FRIENDLY ATTITUDE
Every customer care representative needs
to be friendly toward their clients. A
friendly attitude helps them understand
the customer’s issue, and it helps give the
customer a satisfying solution.
2. AN ATTITUDE OF ENTHUSIASM
Serving customers with enthusiasm adds
value to the overall experience of the
customer. Without enthusiasm, customer
service becomes nothing more than a
duty being performed. Being enthusiastic
makes others take notice, and it helps
customer care representatives deliver
better service to customers.
3. A CARING ATTITUDE
4. AN ATTITUDE OF RESPECT
Giving respect to customers will show
the willingness of the customer service
team members to serve them. It not only
validates the customers but also gives
them the peace of mind that they are in
safe hands.
5. ATTITUDE OF ENCOURAGEMENT
Encouragement can create a positive
environment for both the company and
the customers. Positive words can lift
people up and help them become the best
that they can be.
6. AN ATTITUDE OF THANKFULNESS
Customers who feel appreciated will not
only rate their experience higher but will
also look for more reasons to connect with
the company. +
Loyalty toward a company occurs only
when customers sense that the company
genuinely cares about them.
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