happens to the metadata from these conversations ? Can these platforms be hacked ? Is the data really encrypted throughout , or does the data become vulnerable when uploaded to the Cloud or Google Drive ? Do the admins of social media groups understand that there are potential legal consequences to the conversations taking place ? And the list goes on …
With so many moving parts – like independent platforms , merging platforms and changing terms and conditions – it is imperative that every residential community considers the implications moving forward . Whether you are a resident , home owner or estate admin , the communication platform used is of the utmost importance .
Communicating a thought , opinion or request is one thing , but communicating it to the correct person via the correct channel – and being assured of a suitable response or outcome – is quite another .
Estate management must really consider regaining control by implementing a closed-circuit platform – a space in which the data belongs to the estate , where the data is protected , where conversations can be mediated , and where documents and information are shared accurately and confidentially .
A closed-circuit platform and mobile application should include functionality such as direct messaging ( to individuals or groups ), notices and events communications , issues and fault reporting capabilities , and forums that can be categorised for specific conversation topics with moderation rights assigned to a dedicated forum manager .
Every estate must really consider the importance of phasing out free social media platforms , and implementing a solution that puts the control back in the hands of estate management . When shopping for closed-circuit community portal platforms , it is also vital to consider the longevity of the tech company powering it . Longevity and reputation are priceless metrics when vetting any supplier and their products . Be sure to ask questions about their security protocols , data ownership and moderation features .
The points raised above are not measurable line items in the yearly budget report , but they are valid and costly nonetheless . Who is to say how much the privacy of your data is actually worth ? How do you accurately calculate time spent by estate admins and HOAs switching apps and jumping from one group to another ? How much time is wasted by not using automated behaviours to communicate with residents and home owners ? Who can measure the cost of decreasing morale in the estate due to conversations getting out of hand ? What is the true cost of a bad rumour on the estate that unpredictably spreads like wildfire ? And so to recap : your estate will never have as little data as it does today . As each day goes by , more data is created and archived , someplace . So , moving forward , it is utterly imperative to find a good closed-circuit solution from a technology provider with a solid reputation and longevity . Be sure to ask about encryption , data ownership and automated features .
Corina Rosca
Implement this as soon as possible , and take control now in order to enjoy peace of mind tomorrow .
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