Research Report On: Multiplay Service Market Trends in the Americas | Page 3

- The multiplay service market in North America will grow at a slow rate due to a decline in the demand
for triple-play bundles.
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Reasons to buy:
- This Insider Report provides a comprehensive examination of the main trends taking place in the
Americas multiplay market, helping executives fully understand market dynamics, determine what
works and what doesn’t, formulate effective product development plans, and optimize resource
allocation and return on investment.
- The report includes examples on strategies adopted by multiplay service providers that illustrate the
findings of the report; this will help the reader understand both the challenges confronted in the real
world and the strategies employed to overcome those challenges.
- With more than ten charts, the report is designed for an executive-level audience, to help to
understand the multiplay market, analyzing key trends and strategies.
Key Players:
 Grupo Televisa
 Telmex
 Amazon
 Netflix
Table of Contents:
Executive summary 4
Section 1: Americas in a global context 5
Americas’ demographics at a glance 6
Americas in a global context 7
Section 2: Multiplay market in the Americas 9
Multiplay market in the Americas 10
Section 3: Multiplay revenue evolution in the Americas 13
Multiplay household spend in the Americas 14
Multiplay service revenue evolution in the Americas 15
Section 4: Country profiles 16
Multiplay service evolution in the US 17
Multiplay service evolution in Mexico 18
Section 5: Key findings and recommendations 19
Appendix 21