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B. THE World Wide Web. C. An Internet. D. An Intranet. E. Electronic mail. 7 Experiments hold the greatest potential for establishing cause- and-effect relationships. 8 An ethical researcher would inform respondents of deceptions used in a research project after the project was completed. 9 In exploratory research, the term pilot studies refer to a collective group of diverse techniques that will be conducted on a small scale. 10 A term for research procedures that test some sort of stimulus as a proxy for a new, revised, or remarketed product or service. A. Experience survey B. Situational analysis C. Thematic apperception test D. Concept test 11 Secondary data are gathered and recorded by someone prior to (and for purposes other than) the current needs of researchers. 12 Two major drawbacks of secondary data are determining the accuracy of the data and finding data that fit the specifications of the project. 13 The American Petroleum Institute is an example of: