French said affiliate partners are passionate about solving America’s retirement challenges.
“Our affiliate partners understand the benefits of real estate,” French said. “They are excited about
what we are doing and see the benefits of what our solution solves. Every week we interview new
potential partners. Most of them come through our website or meet us at events.”
French’s success stems from his skills of finding and developing talent.
“The people you surround yourself will always determine your success,” French said. “One of my
mentors always reminded me, ‘Show me your team and I’ll show you your success.’ This has always
stuck with me and has always been true. With every successful team I have built over the past 20
years, the one thing I have always been very involved with is the interview process. It is vital we are
always selecting natural market leaders and influencers who fit our culture and have the ability to make
our company better.”
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