If this is the case, yourself to be influenced by various advertisers or
then you know that it those who profess to be real estate experts in
is a buyer’s market your area, take the time to discover what works
and there are a lot of best for you in your marketplace and stick with it.
good deals to be had.
You just have to learn The next ste p I suggest is to figure out what your
to be a little more marketing budget is and which marketing
creative in the way strategies will reach the highest number of sellers
you sell your within your budget. For example, your budget
properties. If there are may include signage, business cards, direct mail,
very few houses for flyers, ads, websites or a combination of all of
sale and they are high these.
priced, then it is a
seller’s market and You should always have between three and five
you need to adjust marketing strategies in place at any given time so
your marketing you are reaching the largest segment of your
strategies accordingly. market in a variety of ways. This way a higher
This is all part of number of potential sellers will see your message.
discovering your For example, you may reach sellers by using
niche within your direct mail that would never see your message in
market. Don’t allow any other way.
I continue to test and track my results just as you should so you can make
sure the marketing dollars you spend bring in the highest number of
quality leads. If necessary drop the things that don’t work well and put that
money back into the marketing techniques that are working well for you.
Molding a
Million Dollar
Marketing Mind Set
This is also how you will learn which marketing strategies work best for
you.
Track your real estate market changes so you can change your marketing
accordingly as you go along. Using this strategy in your real estate
investing business will assure that you always have the highest number of
quality leads possible coming in. More quality leads mean more deals and
more dollars coming into your business.