REI WEALTH MONTHLY Issue 44 | Page 29

8 Final Tips

8 Final Tips

Here are some tips for connecting with your ideal customer .
• Speak their language . Make your message simple to understand .
• Tell them exactly how you can help solve their problem .
• The best marketing connects with the customer , and it makes it clear that it ’ s “ all about them ”. Words matter .
• Limit your ideal customer ’ s options . Effective marketing will always have a clear call to action and make it easy for them to say yes to your offer .
• Offer a bonus for working with you . What might that be ? Find out what they need . Ask them ! There is always something else they want or need . It can be things like moving money , an offer to finish cleaning out the house , paying expenses they cannot afford to pay . To be clear , these “ bonuses ” are always accounted for in your offer . Think outside the box and get creative . The best bonus is the one they tell you they need . Having a happy customer AKA buyer or seller is just about the most effective marketing on the plant .
• Always send them a thank you note after you ’ ve looked at their property . This is one tip that will definitely make you stand out as an investor .
Once You Have Closed the Deal …
As for a testimonial . This makes all your marketing even more effective .
Happy investing !

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How to Create More Effective Marketing