Another way to find motivated sellers is to cultivate relationships with individuals who can help you find deals.
One of the ways to do this is to write letters to attorneys who handle family law, estate planning and probate
law, divorce and marital law, and corporation and business law and let them know you are in the business of
buying houses. Once you develop relationships with these attorneys, they will call you when they have a client
who needs to sell a property quickly. This is just another way to build another lead source using direct mail.
Another way to find motivated sellers is to write letters to the owners of vacant houses or houses that look like
they need a lot of repairs. If you can find the owners of vacant houses, these are usually deals waiting to be
made. The harder the owner is to find, the better deal you will make. There are lots of ways to find the owners
of vacant houses, the easiest of which is to simply use a skip tracer to locate them for you.
You can also work with realtors who can give you expired listings. The longer a house sits without selling, the
more motivated the seller will be. If you get expired listings for out of state owners, these sellers are usually
even more motivated. You can often make a deal with a realtor who will supply you with the list. Tell them you
will use them to make the offers for you, or simply tell them you’ll pay them a fee for their services.
Mail these potential sellers a personal looking and sounding letter. Let them know that you are interested in
helping them find a solution to their problem. Even if you don’t get a response right away, repeat your mailings
at least every thirty days until you do get a response.
Uncovering
the Secrets
of Marketing
To Motivated Sellers