REI WEALTH MONTHLY Issue 37 | Page 12

INVESTIGATE 6 NEW LEAD SOURCES FOR YOUR REAL ESTATE BUSINESS LEON MCKENZIE

A lot as it turns out!

Do not be surprised to see multiple people contacting you to help them get rid of their properties. Many of them could have been waiting for someone helpful to come along and help them sell a home they had invested their time, money, and emotions in.

Your local attorneys, home cleaning and consumer loan companies, property managers, and retirement homes and communities are all great sources of new leads for your real estate business. Most industry players who just happen to be your competition would probably not think of them. That said they do have their fair share of challenges:

• Not every lead source will be willing or have the time to share the information that you seek. Some will cite client confidentiality issues while others just can’ t be bothered. In such situations, all your attempts to find the best leads will be fruitless.

There are at least 2.6 million deaths annually in the USA.

And by 2018, there will be $ 15 trillion worth of real estate settlements that will run through the Superior courts. And 70 % of them will be in form of real estate.

It’ s also worth noting that 50 % of executors live out of the county where the probate process takes place.

• It takes a certain amount of social skills to network and form mutually­beneficial relationships with other professionals who can provide leads for your business. If you have social anxiety, prolonged contact to keep the relationships going can be a hassle. There is also the fact that it takes a lot of effort to establish the business relationships in the first place. If you have neither the time nor the energy, these lead sources won’ t work out.

Think of the possibilities!