PROFESSIONAL HOME BUYERS: BACK TO THE HEART JASON GROTE
s real estate investors we give much attention and fanfare to creating a website that converts
visitors to leads and direct mail campaigns that get the phone ringing. Though these things are
needed, they do not put money in your pocket and allow you to achieve your goals and realize your
dreams!
So what does?
Building relationships and winning people…
Don’t tune me out just yet. This is not a regurgitation of the book, “How to Win Friends and Influence
People” nor is this some sentimental and emotional garbage that just gives you warm fuzzies, yet this is
the most necessary thing in any kind of business, especially the real estate investing business.
Beginning real estate investor, you need to learn how to convert leads into actual deals. Too many guru
programs get you focused on real estate methods and tricks and “new” exit strategies. Your focus needs
to be on learning how to connect with people.