REI Wealth Monthly Issue 01 | Page 19

HOW TO USE BANDIT SIGNS TO GET LEADS FOR YOUR REAL ESTATE BUSINESS LEX LEVINRAD Using bandit signs is one of the most cost effective marketing methods to get distressed seller leads on “spend your time talking to buyers and sellers, and pay someone else to put out your bandit signs” a continuous basis. However, it is not the only method. Other ways include traditional classified ads, display ads, radio ads, local television stations, social networking and internet marketing. I can guarantee that when you flip your first house for $5,000 or $10,000 using a bandit sign campaign, the next time you order bandit signs you won’t be ordering only 100 signs. Try it for yourself and see You can put the signs out yourself or pay someone to do it for you. I recommend you spend your time how it works. Just make sure you know how to put a deal together and know what to say when they call! talking to buyers and sellers, and pay someone else to put out your bandit signs. You will make a lot more money that way. If you market to distressed sellers, eventually you are going to have a property to sell. One of the best ways to build your buyers list is by placing Putting out 100 signs should get you at least one deal, if not 3 or 4. If you make $10,000 or $20,000 flipping one of these houses, the $200 for bandit signs, will be the best marketing dollars you ever spent. bandit signs around properties you have currently listed for sale. A bandit sign alerts people in the neighborhood about the property and the great deal that you have for them. The more properties you have for sale, the more buyers will call you and the quicker you will build your buyers list. In South Florida the going rate for paying someone to put the signs out for you is $1 per sign. If you do pay someone, make sure they take a photo and write down the location of each sign. That way you can spot check to make sure they are really putting your signs out. When sellers call, ask them how they heard about you and verify if the call is because of your bandit sign. Also, find out where they saw your bandit sign, to determine which areas work best for your signs. I find that major roads leading to freeway access ramps or exit ramps get the most calls.