The Red Book Audience
and Member Firms
The Red Book subscribers include top-level decision
makers throughout the country, who consider
The Red Book a critical tool of the municipal market.
Readership
by Business
Type
Circulation
6,500 20,000
4% Industry Suppliers
13% Issuers
and other
market
segments
48%
Dealers and
Underwriters,
Financial
Institutions
35% Attorneys,
Municipal Advisors,
Arbitrage Rebate
Readership
by Job
Title
Total Readership
8% Partner/Principal
5% C-Level
33%
Vice President
The Red Book
is used daily by
participants in the
municipal market.
The Red Book is
on the desk of key
municipal bond
decision makers.
27% Other
27% Executive/Director
Who’s
Listed
Inside The
Red Book?
8% Public Fund Managers,
Derivative Specialists, Credit
Enhancers, Arbitrage Rebate,
Rating Agencies
11% Municipal
Advisors,
Municipal
Leasing
Professionals
5% Regulators,
Associations, Industry
Suppliers
33%
Dealers and
Underwriters
11% Issuers
32% Attorneys
/4
For More Information [email protected] / +1 847 676 9600
The Red Book
includes sell side
participants in the
municipal bond
marketplace.