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Things to Consider When Creating Sales Quote
Sales quote plays a crucial role in losing or winning a sales deal. You can seal the
deal if the customer is impressed with your sales quote. Following are the things
that you need to consider when constructing a sales quote
Customer Research
Find out whether the customer you are dealing with is a decision maker. In simple
words, you need to find out who is in charge of closing the deal. So before
approaching the organization you will have to do some homework in order to know
the key decision maker.
Requirement Analysis
The way wholesale office supply distributors knows the requirements of a
reseller, similarly as a reseller you should know the requirements of your customer.
After analyzing the requirements, you can accordingly get accurate estimation of
stock availability from the distributors. Depending upon how much stock is
available, it is possible to evaluate whether the products will be delivered on time.
So after getting a sales order from your customer, carefully go through the
requirements and check if the inventory is available with the distributors.
Profit Margin Analysis
As a reseller, your aim is to increase the profit margin as much as possible
whenever closing a deal. However, when pitching a deal, you need to understand
that the customer also does not find the products excessively high. Keep in mind
that the customer is likely to contact other resellers about purchasing the products.
So when you create a sale quote, ensure that the profit margin is good enough for
you but at the same time is not a heavy burden on customers.
Content Rich Proposal/ Quote
Whenever a client asks you for a sales quote, make sure to include all the
necessary specifications in detail. It has to be constructed properly so that the
customer knows exactly what products he is going to buy. A sales quote that is
haphazardly prepared is unlikely to turn into a sales order. So apart from the price,
make sure you mention all the technical specifications of the products in the sales
quote.