will help us grow alongside our clients and their ever-expanding needs. Not only does this goal have a significant
revenue impact on our company, but our client relationships
will benefit beyond measure as well. The Rea 1000 goal
helps us improve and grow our business by improving
and growing yours.
CORNERSTONE #3: Our Growth
GOAL: Build a firm that is stable, impactful and dominant.
To grow and go from good to great, Rea must have a
strong foundation. Careful, strategic growth is essential to
Rea’s future.
It’s simple: we are businesspeople who want to grow our
business. But sustainable, relevant growth doesn’t just
happen; it needs to be an intentional choice.
We’ll accomplish our growth goals by adding value-added
services and proactively offering these valuable solutions to
clients, which will help our clients realize further growth
as well.
As we consider which firms to bring into Rea, their
portfolio of service offerings will be one of the deciding
factors, as we are seeking to merge with firms that
specialize in solutions that we don’t currently offer.
Embrace
change.
Be open
to the
possibilities.
THE
REA
WAY
CORNERSTONE #4: Our Firm
GOAL: Build the firm in a way that supports the other
three cornerstones. To take our firm from good to great,
we must take each office, each specialty practice and
each person from good to great. Each must have its own
specific, aggressive plan to achieve The Rea Advantage’s
objectives.
Each of our offices and specialty practices will be challenged to stretch beyond their current market share and
dominance.
TURNING POINT
The Rea Advantage is a turning point
for our firm. Nothing’s