Dear Friends,
After 20 years with the firm, I’ m honored to assume the role of CEO for Rea & Associates. Last year, we set the wheels in motion as we began to execute our strategic plan, The Rea Advantage. This year, we will build on the past year’ s success and continue in our quest to achieve the goals outlined in the plan. It’ s such an exciting time to be a Rea client and employee as we’ re poised for a dynamic 2017, and I’ m energized for what lies ahead.
2017 is already shaping up to be a year full of new employee development initiatives. One area we’ re specifically focused on is creating a better leverage model within our organization. This model will enable us to redistribute workloads and provide growth and leadership opportunities for our more seasoned employees, while giving younger team members the chance to take on challenging projects and increased responsibilities. Our primary goal through all of this is to make our team better advisors to you, while strengthening the service and solutions we deliver.
Another important area for Rea in 2017 is our growth strategy. As we outlined in The Rea Advantage, we are building a“ bedrock of Rea 1000 clients.” One of the ways we’ ll accomplish this goal is by seeking talented firms to combine forces with through mergers and acquisitions. Together, we can better serve our clients with a larger talent base, as well as create more career opportunities for our team. We’ ll be sure to share more on these developments as they come to fruition.
While employee development and firm growth is vital to the longevity of Rea, what’ s equally important to us is client satisfaction. Nothing else matters if we’ re not doing a great job serving you – our valued clients. To gauge our performance, we plan to conduct a client satisfaction survey later on this year to learn what we’ re doing well at and where we could be doing better. Our goal is to exceed your expectations each and every day, and we look forward to hearing from you on how we can make it happen.
Thank you for the trust and confidence you place in us each day. Our team stands ready to address your business challenges, provide you with customized solutions and help you make your business the best it can be in the year ahead.
Sincerely,
Don McIntosh, CPA Chief Executive Officer( 2017-present) Rea & Associates
The Year Ahead
2016
ANNUAL REPORT